The purpose of spending appropriations under Action 11.3 is to ensure effective and effective information and promotion activities. Within the scope of Measure 11.3 Information and promotion of RPOWŚ will be implemented expenditure related to the organisation of information campaigns – promotional campaigns, conferences, seminars and trainings concerning the implementation of RPOWS 2014-2020 for beneficiaries and potential beneficiaries. Preparation and dissemination of information and promotional materials, publication of articles and press materials, cooperation with the media, creation and administration of websites. This action will be in line with the RPOWŚ Communication Strategy for 2014-2020.