THIS PROJECT PROPOSAL HAS THE OBJECTIVE OF CONTRIBUTING TO THE INCREASE OF EMPLOYMENT OF YOUNG PEOPLE IN THE RANGE OF 17-25 YEARS WITHOUT OCCUPATIONAL QUALIFICATION THROUGH THE IMPLEMENTATION OF TRAINING MEASURES WHICH COULD SUPPORT THEIR INTEGRATION/REINTEGRATION INTO THE LABOUR MARKET. THE TRAINING COURSE IDENTIFIES AS A PROFESSIONAL FIGURE AS A RESULT OF THAT OF A COMMERCIAL TRADER, WITH THE AIM OF COMBINING AND INTEGRATING THE LARGE RETAIL SALES DEPARTMENT TO SOME SPECIFIC SKILLS AND KNOW-HOW CAPABLE OF FORMING AN UPDATED PROFESSIONAL FIGURE IN LINE WITH THE SPECIFIC NEEDS OF THE FARMS IN THE TERRITORY. THE MARKETING SECTOR, WHICH CONSISTS ESSENTIALLY OF SMES, IS IN NEED OF PROFESSIONAL FIGURES CAPABLE OF COVERING A RANGE OF MEDIA ACTIVITIES THAT COVER THE WHOLE SALE PROCESS, ATTACHING TO IT ALSO POWERS LINKED TO THE AUTONOMY OF THE POINT OF SALE, BOTH FROM THE POINT OF VIEW OF THE SALES PROCESS.