EVEN MORE ATTENTION HAS BEEN PAID TO SUSTAINABLE DEVELOPMENT AND ENERGY SAVING AT SCIENTIFIC AND INDUSTRIAL LEVEL IN RECENT YEARS. THE RULES, SOCIAL PRESSURES AND THE SAME FINAL CONSUMERS ARE THE MAIN DRIVERS AS SOON AS THEY ORIGINATE IN THE CHAIN OF SUPPLY CHAIN MANUFACTURING. IN THIS CONTEXT, THE HOUSEHOLD APPLIANCES MARKET IS ONE OF THE MAIN PLAYERS AND IT IS PUSHING COMPANIES CONSISTENTLY TOWARDS THE UPTAKE OF CLEAN TECHNOLOGIES AND THE DEVELOPMENT OF GREEN PRODUCTS. THIS HAS BECOME A KEY ASPECT IN ENSURING THE SUCCESS OF THIS INNOVATION. IN ADDITION, IT IS TENDING TO CONSIDER THE WHOLE LIFE CYCLE OF THE PRODUCT, THEREFORE, TO ACT BOTH IN TERMS OF PROCESS AND OUTPUT TO MAKE THE MANUFACTURING SECTOR SUSTAINABLE, TO REDUCE CONSUMPTION AT THE STAGE OF USE AND TO MAKE THE END OF LIFE LESS ENVIRONMENTALLY FRIENDLY.