The VÄXARENA project focuses on business development of small and medium-sized enterprises with growth potential. With this new project, Almi sees an opportunity to offer initiatives and activities that are more tailored to support growth based on the needs of companies. The aim of the project is a powerful investment in companies with growth potential to accelerate their growth and competitiveness in the regional, national and international markets. The target is a thirty per cent increase in turnover and employment in the participating companies and in ninety percent of the efforts it has contributed to a changed behaviour/working method in leadership/business. The horizontal criteria will be actively used as a tool in the process of participating companies.