The overall objective of the project is the sustainable economic development of the society and the increase of the competitive advantage through initial investment, innovation and diversification of production in the field of clothing manufacturing. The initial investment covered by this project involves the construction of a production hall, the acquisition of tangible and intangible assets in order to diversify the production of an establishment through products not previously manufactured by the company. Contribution of the project to the achievement of the objectives of the programme: General objective of the ROP 2014-2020: “Increasing economic competitiveness and improving the living conditions of local and regional communities by supporting the development of the business environment, infrastructure conditions and services, ensuring a sustainable development of the regions, capable of efficiently managing resources, exploiting their potential for innovation and assimilation of technological progress” At the level of the applicant, the implementation of the project leads to increased economic competitiveness as a supplier on the textile garment industry market. The project contributes to the overall objective of the programme through the effects on the living conditions of local and regional communities by: — Building a new factory that will create a high number of jobs. — The contribution to sustainable development in the textile garment production sector by making an investment with an emphasis on efficiency and quality, thus ensuring the sustainable and sustainable economic development of South West Oltenia region. — Increasing competitiveness both at the local level and at the level of South West Oltenia region as a suitable location for conducting capital investments and for developing the business environment – Supporting the growth of the economic and social role at local level, in order to stimulate the balanced development of the South West Oltenia region. Specific objective of Priority Axis 2, Investment Priority 2.2: “improving economic competitiveness by increasing labour productivity in SMEs in competitive sectors identified in the National Strategy for Competitiveness” (according to the Applicant’s Guide – specific conditions for accessing funds The call for projects POR/102/2/2) The field of activity in which the proposed investment will be made is identified in the National Strategy for Competitiveness as one of the economic sectors with competitive potential, having an important economic role and influence on employment. The proposed technical solution will ensure product innovation, maintaining the current competitive advantage and creating competitive advantage through innovation, as well as expanding the market on which the company exposes its products. The creation of a permanent job for a person in a disadvantaged category, but also the employment of the entire factory will contribute to the