Increasing employment and entrepreneurial culture in the counties of West Region, by creating and developing non-agricultural start-ups in the urban area, by providing access to information, entrepreneurial training, personalised mentoring and counselling/consultancy services, financing and support in business development. By achieving this objective, as well as the specific objectives of the project, it facilitates, in the long term, access to the labour market for vulnerable people (inactive individuals/individuals), employment development by increasing the number of small entrepreneurs (job creators) in the urban areas of the West region, but also the generation of socio-economic growth in the targeted region. The project focuses on creating a friendly environment for business and entrepreneurs, to motivate people in the target group to become themselves creators of jobs, income, development and social cohesion, at local and regional level. In this way, the project contributes to the objectives of the Human Capital Operational Programme 2014-2020, Priority Axis 3 – Jobs for all, Specific Objective 3.7 – Increasing employment by supporting non-agricultural enterprises in the urban area.