The object of the project is the purchase of equipment, support of marketing activities and support for creative creation of regional TV Bratislava. The aim of the project is to use the marketing potential of regional television to increase advertising revenue and thus increase television viewing. The funds obtained will be used for the production of the new programme, creating a favourable environment for the development of creative potential. The planned nástroje:multiregionálna advertising – the applicant aims to create a mechanism by which advertising will be sold in the network of regional stations in the Slovak Republic.Public relations and promotion of new services. Aktivity:Obstaranie of television technology for the provision of servicesSupport of marketing activities: promotion and PR campaign and viewer survey.Support creative creation: implementation of innovative TV advertising formats in order to offer them to their clients. The place of implementation is Bratislava.  A measurable indicator will be the increase in advertising sales, the results of the viewing survey and the increase in the number of co-workers. If the project is successfully implemented, it will indirectly support other regional televisions in Slovakia.The implementation of the project will mean the sustainable development of television, which performs the function of public television in local conditions.