The proposed scheme is to create a territorial ecosystem dedicated to nature sports and leisure, recreational and cultural activities. It will be based on the manufacture of a collective dynamic called “recreational laboratory” of reference and shared projects in the fields mentioned by the actors (enterprises, associations, institutions, etc.), visitors and locals. Beyond the usual references to entrepreneurship, it is about considering entrepreneurship as a social and economic practice of creating value. This depends on the mastery of sectoral resources and professional skills (management, marketing, innovation, technology,...) but also human, social, geographical and cultural. For the territories involved, the joint project will aim to strengthen residential and professional attractiveness and increase the differential assets of the territories through a policy dedicated to the entrepreneurship of sports and leisure of nature and localised cultural practices. The aim will be to create economic, social, cultural and environmental value at the level of the territories by giving them the means, method, skills and levers of action to enable them to create lasting added value.