The aim of the project is to increase the auroramic tourism of Ruka Safaris Oy and the Ruka region through product development and the improvement of the programme service product. The project consists of the purchase of Northern Lights. The Northern Lights are a heated and covered sleigh where tourists are taken away from light pollution to see the Northern Lights. Ruka Safaris has been offering a variety of aurora tours for years, now we want to develop and improve the product offering to meet the increasing need for international tourists. The sleigh allows warm transportation even during the day to a reindeer farm, husky farm or ice fishing trip, and is suitable for travellers who want to experience several activities during the same day. The mode of transport itself serves as an activity.