The objective of the Interest Rate — High Skills for Enterprises project is to develop a new kind of operating model that serves the highly skilled unemployed, based on the needs of working life identified by business cooperation. The aim of the project is to produce a new type of work model for urban employment services and deepen cooperation between municipalities in the Helsinki metropolitan area and Uusimaa TE-services in the development of high-skilled unemployed services. The project will create a cost-effective, effective and customer work model that will be transferred to other target groups and elsewhere in Finland. The activity develops jobseekers’ understanding of the new requirements and trends in working life, provides ways of identifying, productising and marketing their own skills and transferable skills.The project’s main target group is high-skilled Helsinki residents, Espoolians and Vantan jobseekers who are unemployed for at least one year, who have the potential to become employed in the open labour market, but who still need help to identify the elements of their own skills that improve the effectiveness of their job search. The project reaches 600 target groups during its operation, 60 % of whom are 35-54 years old and 40 % over 54. The target group of the project is people who have accumulated at least several years of professional expertise since the end of their studies. The second target group of the project is 400 enterprises in the metropolitan area (particularly SMEs) where employment opportunities for highly qualified people have been identified. The project’s business cooperation is based on a solid understanding of companies’ skills development needs and industry knowledge; the aim is to find suitable hidden jobs for the target group and to provide companies with an easy and functional recruitment path for hiring highly qualified people. At the same time, the purpose of the work at the Business Interface is to awaken companies to detect their latent development needs, thereby generating demand for labour. Key to the operating model is the expertise of business coordinators in identifying the “horizontal” development areas of companies, while the industry aspect is also taken into account as a secondary consideration in their contacts. The sector-specific expertise of business coordinators is related to, for example, digitalisation, development of business competence/marketing, management of customer relationships and development of management. The aim is to promote both the employment of individual customers and the renewal of companies and the improvement of competitiveness. The project’s customer guidance is mainly implemented through the Uusimaa TE Office, but trade unions (Akava, STTK) are also involved in the project. The customer work of the project would be greatly facilitated by the possibility of obtaining access to the TE Office’s customer information system for project staff. The actual customer work starts with a personal review meeting to map the customer’s know-how, work history and job search objectives. Before the assessment, the customer recognises, for example, their own distinctive strengths and career anchors with the help of various electronic tools. The core of the service for jobseeker customers is structured peer groups whose composition aims to achieve work across study, occupation and field boundaries. The focus of the group’s activities is to examine and productise your own skills, as well as the new perspectives presented by other participants from different backgrounds of the group. Business co-ordinators act as intermediaries between personal and business customers. Matchaus is used to create job-leading encounters between jobseekers and employers. The clients of the project are procured as purchasing services for a variety of mainly group-based expert services, such as coaching on the use of social media as a way to find a job, coaching, identifying one’s own skills and developing portfolios, and in understanding and utilising their own behavioural style. The acquisition of professional services is influenced by the customers’ personal service needs. The project’s business coordinators contact their own business customers, both by telephone, by entering into business visits and by conducting electronic surveys. The main focus of the work is on micro, small and medium-sized enterprises. Contacts are used to search for hidden jobs in businesses, to provide information on the labour force available and its skills, and to achieve a match between labour demand and supply. Business coordinators facilitate the recruitment of companies and provide companies with information on subsidies for employment. In addition to searching for hidden jobs, the company coordinators, in their discussions with companies, highlight development needs and opportunities that have not been identified by companies in the past.