Project will focus on intangible culture heritage,which includes traditions or living expressions inherited from our ancestors traditional craft, events, folk dances, songs, costumes and on local history merits-great personalities, events, etc., what are significant in creating the brand&destination of territories. Beneficiaries intangible culture heritage, local history is not fully explored&promoted thus creating the possible risks to forget&loose remarkable heritage, human merits. Lack of tourist interest in comparison with the existing heritage is an actual problem,which gathers jointly project Beneficiaries. For rediscovering common intangible culture heritage&local history developing new cross border tourism attraction&promote it together with wide spectrum of purposeful activities, 6 Beneficiaries gathered, covering wide geographical coverage. Beneficiaries will work together to promote preservation,availability&development of heritage improving sustainable culture tourism competitiveness with expected results: increased number of tourists accommodated, ensured more sustainable, effective use of assets, increased cultural vitality, attractiveness&strengthened regional identity&sense of belonging. Most important, Beneficiaries will ensure heritage preservation. Rich heritage is not presented, promoted in modern&accessible manner, that is why 9 interactive expositions will be established like 3D expositions, 3D Virtual reality&other. Various events like 5 masterclasses, 6 generation meetings, 3 international festivals will take place to transfer the knowledge to future generations&show similarities& differences in our culture. Cross border pressure cooker event will be organized, where partners craftsmen will work together with partners designers, promoting local products in more competitive way. Based on targeted need assessment, 3 joint tourism routes through project partners' regions will be elaborated, including craft tourism routes; intangible culture heritage assets to explore; great merits, personalities&events to discover.
