Step by Step (SBS) will empower men to move from poor health &/or isolation to healthy social participation or active engagement in the labour market. It will use PP12s participation ladder to measure personal development (see the 'visualisation of the project logic' section for more details). It will promote a culture in which all citizens in all regions will have the confidence to make sustainable positive changes in their lives benefitting themselves & society. Expected changes: reduced health costs related to physical & mental health issues; better health contributing to healthier individuals, families, communities & workforce; increased labour market activity; decreased number of work days lost to poor health. The target group for SBS is specifically men and in particular those who may be socially isolated and suffering from poor mental health or poor wellbeing. However the project will also be open to women who will be very welcome to use the new SBS services.