Gävleborg has major challenges in a number of development areas, including few exporting companies, lack of skills and the county attracts relatively few establishments. Even from an attraction perspective, Gävleborg is a white spot on the map. A mapping carried out in close dialogue with the target group shows a lack of regional collaboration and sustainable working methods in the development areas concerned. The survey also reveals major inequalities among the target group in terms of conditions for sustainable development, i.e. financial and human resources and competence in the development areas concerned. The goal of the project is to implement an organized collaboration model with common working methods, processes and methods, which will give the target group increased abilities in the investment, export and attraction promotion work.