The subject of the project is the implementation of product innovation on a national scale, in the form of a new range of candies – fudge. The innovation concerns the launch of a new product, the strawberry fudge, and its implementation will be possible through an investment in the purchase of fixed assets. Innovation is the result of own and commissioned research and development. The new product stands out above all: -reduced sugar content by 13% and sucrose by 24% compared to the traditional recipe -the presence of phenolic compounds derived from strawberry purée, showing health-promoting properties -the recipe based on natural strawberry purée The planned investment fits into the type of project subject to co-financing, i.e. the implementation of innovations. As part of the implementation of the project, the applicant will purchase the fixed assets necessary to start the production of fudge based on strawberry purée: 1. Cooling tables 5 pcs 2. Hand-feed packing machine 3. Automatic feeding packer 4. Printers for packers 2 pcs 5. During the preparations, a hierarchy of tasks was defined, enabling the achievement of the main goal of the project, i.e. the introduction of strawberry fudge on the market on the basis of strawberry purée and specific objectives: Selection of equipment was carried out by qualified personnel based on the assumptions and requirements of production technology and taking into account the production base and the results of R&D works. Minimum technical parameters of the equipment have been defined, which will allow to increase the production capacity of the plant and implement the production of strawberry fudge. The main benefit for the company is to maintain its competitiveness on the market by expanding its offer with a new assortment. The modernized and automated production process will revolutionize the work of production workers. Five efficient (2 m2) cooling tables will accelerate the formation of cow mass, which will improve and increase production efficiency. The hand-feeding machine will be dedicated to the production of fudge limited to special customer orders, which will account for about 20% of production. Cows with the customer's company logo are a popular advertising material. Automatic feeding packing machine will be dedicated to standard production. Both devices will be controlled using a touch operator panel, and the benefits of their acquisition will be: - elimination of manual activities - automation of the packaging process - acceleration of production up to 220 packages per minute The machine develops the film, while the feeder evenly feeds the product (manually or automatically). Longitudinal sealing is carried out at the bottom of the product, and then transverse seals are made, which close the packaging at both ends. The packaging machine operates in a mode that creates the length of the packaging in accordance with the length of the product. Printers will be attached to the packers, necessary to apply information on the packaging material, such as: shelf-life date, production batch number, bar code, full product marking, composition, manufacturer data, logos, ensuring high-quality printing on flexible films with a production line capacity of up to 220 packages per minute. The printers are equipped with a modern and fully intuitive interface, easy to use and providing access to relevant work information and improving overall production efficiency. The packaging goes to the rotary table, which prevents the packaging from overlapping and hitting each other, which eliminates damage and improves work. Material scope: Task 1 purchase of fixed assets Task indirect costs - related to the operation and promotion of the project