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project info
Start date: 13 April 2023
End date: 31 December 2026
funding
Fund: European Regional Development Fund (ERDF)
Total budget: 13 217 788,24 €
EU contribution: 11 235 120,00 € (85%)
programme
Programming period: 2021-2027
European Commission Topic
European Commission Topic

Economic Marketing of the Lubelskie Voivodeship III

The main assumption of the project entitled: Economic Marketing of the Lubelskie III Voivodship is the promotion of SMEs conducting business activity in the Lubelskie Voivodship, which will contribute to their internationalization and improvement of competitiveness. In addition, the project aims to strengthen the export potential of companies from the SME sector. The specific objectives supporting the general objective for the Project are: - strengthening the development potential of SMEs from the Lubelskie Voivodship; an increase in the export potential of SMEs in the region; - increasing the recognition of SMEs in the region, based on the key sectors identified as constituting the competitiveness of the region; - establishing new business contacts by SMEs from the region and acquiring new sales markets and distribution channels; - support in the development of comprehensive export strategies for SMEs; - increasing the quality of work of public institutions in terms of service and institutional cooperation with business. The provincial government is responsible for the implementation of development policy, one of the elements of which is economic development. The aim of the Lubelskie Voivodeship is to stimulate innovation in the region and increase the competitiveness of SMEs. The project integrates pro-export, pro-investment and pro-innovation activities. Using its financial and institutional potential, the Provincial Government wants to support SMEs operating in the WL, especially those operating in the area of smart specializations and those whose products/services/technologies, which are the subject of export development activities under the project, fit into high technology. The aim of supporting SMEs is to promote on the domestic market and abroad. The idea is to accelerate the development (acceleration) of Lublin micro, small and medium-sized enterprises with a high potential for internationalization and a high potential for the development of innovative products/services/technologies interested in selling on foreign markets and seeking commercial or capital partners there. The project will aim to implement activities in the field of economic marketing of SMEs, aimed at improving their attractiveness, disseminating information about products and services offered by SMEs from the region and investment opportunities and economic cooperation, as well as coordinating those activities in the region, which are aimed at current and potential investors and exporters. The project aims to continue and expand the assumptions of the coordinated model of regional cooperation to support local investors and exporters from the SME sector, as well as the implementation of information and promotion activities for SMEs. In conclusion, the MGWL III project aims to internationalise the activities of Lublin SMEs by increasing their position in global supply chains so that they become able to compete on domestic and foreign markets. In addition, the project aims to stimulate the implementation of comprehensive export strategies in enterprises, in connection with the objectives identified in the Regional Innovation Strategy of the Lublin Voivodeship until 2030, promoting the offer of SMEs, through participation in fairs, exhibitions and economic missions, creating conditions for the development of entrepreneurship and investor service, as well as developing advanced forms of international cooperation.

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