The overall objective of the project is to provide an optimized educational offer through social partnership, focused on training and development of professional and transversal skills required on the labor market, participating in improving the quality, inclusiveness, effectiveness and relevance of education systems. In order to achieve the objective, specific integrated activities aimed at improving the participation rate of students in work-based learning programmes will be implemented, which will facilitate the insertion of university graduates into the labour market. In order to achieve the general objective of the project, it is necessary to organize an awareness campaign on the importance of students' participation in practical training and work-based learning, strengthening and developing 12 partnerships with employers to support and develop professional skills and competences over a period of time.