The aim of the project is to ensure that the objectives of Kannustalo's growth strategy will be met. These are to improve competitive advantage (competitiveness) and to ensure the profitable growth despite ongoing challenges in the building industry. These goals are met by concentrating on following four main drivers: Transitioning to a data-driven management to improve the efficiency of its operation by using a collaboration platform to exchange and share information. This enables information to be shared electronically between parties; focusing on customer experience; emphasizing accountability by reducing waste associated with the use of materials and launching new, carbon-neutral products.