Finns move too little. Exercise causes different emotions and it means different things to people. These different feelings and meanings should be taken into account in customer work. Nevertheless, the same arguments are used with different customers and, for example, an overweight person can only be directed to exercise because of health and weight loss. The skills of a professional encounter are central to the customer work. Social work, health and sport and physical activity sectors contribute to physical activity. Nevertheless, each sector has its own view of physical activity and its promotion. The aim of this project is to build a common framework for promoting physical activity in the social work, health and physical activity sectors. The second objective is that social work, health and sports professionals can improve their skills, how to bring up physical activity and how to promote physical activity. One of the results of the project is to build joint education in the social work, health and sports fields to promote physical activity. The education can be offered in the future. The project is a joint project between Haaga-Helia UAS, LAB UAS, The Sport Institute of Finland, Vierumäki and Outward Bound Finland Ry. The project will be carried out in close cooperation with the regional organisations in the field of social work, health and sports.