The project concerns the creation of an Open Trade Center in the Municipality of Agia Varvara, Attica, with the aim of strengthening and stimulating the economic activity that develops within the intervention area through coordinated actions to shape the public space and create a unified identity of businesses in the area.In particular, the project includes interventions to upgrade the urban environment, the supply and installation of urban equipment for smart city systems and smart sustainable mobility, actions to highlight the identity of the commercial area, actions to promote the Open Trade Center, the supply of equipment for planting trees and the creation and installation of outdoor sculptures and sculptural installations in the area of the City Hall.The Open Trade Center is expected to contribute significantly to enhancing consumer confidence and quality service, as well as to increasing the competitiveness and extroversion of the businesses involved.